The platform was designed to not only offer the channels that viewers want to watch but also to support a viable business model for its partner broadcasters. Both ad-funded FAST Channels and subscription-based channels require a business model that enables them to produce and deliver high-quality channels and content consistently. Kapang is one of the first platforms to provide such a business model for broadcasters.
If you want to advertise on CTV then addressably place your brand against linear channel and AVOD content or across genres with ease.
FAST Channel Ad-fill Marketplace from Ad-pods maximises the ad-fill percentage and the Ad Slot CPM using addressable & programmatic inventory tiering.
Connected TV Platforms delivering hundreds of channels and thousands of pieces of AVOD need the user experience to be spot on.